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 GDPR and Privacy Compliance in Salesforce Marketing Cloud

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missyou123
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GDPR and Privacy Compliance  in Salesforce Marketing Cloud Empty
MensajeTema: GDPR and Privacy Compliance in Salesforce Marketing Cloud   GDPR and Privacy Compliance  in Salesforce Marketing Cloud EmptyDom Mar 21, 2021 5:46 am

GDPR and Privacy Compliance  in Salesforce Marketing Cloud 49724253f6677fa5c7d185efe9fe754b
Duration: 46m | Video: .MP4 1280x720, 30 fps(r) | Audio: AAC, 48000 Hz, 2ch | Size: 114 MB
Level: Intermediate | Genre: eLearning | Language: English

Managing your contacts effectively has grown in importance with the GDPR setting a new standard for data protection. This course will teach you how to manage consent, limit data retention and honor delete requests in Marketing Cloud.
The EU General Data Protection Regulation (GDPR) went into effect in 2018, and is the toughest privacy and security law in the world. The GDPR gives individuals the right to request deletion of their personal data - also known as the 'right to be forgotten.'
The GDPR has set a new standard for data privacy and is often used as a guideline, even for organizations operating outside of the EU.
In this course, GDPR and Privacy Compliance with Salesforce Marketing Cloud, you'll learn how to implement best practices for managing customer data. First, you'll explore the laws and regulations that govern the use of data in Salesforce Marketing Cloud. Next, you'll discover how to manage consent and limit data retention through the use of send classifications, unsubscribe functionality and data retention policies. Finally, you'll learn how to restrict and delete contacts from Salesforce Marketing Cloud. When you're finished with this course, you'll have the skills and knowledge needed to manage contacts in Marketing Cloud for compliance with the strictest data privacy regulations.

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» Salesforce Marketing Cloud: Getting Started
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» Installing and Managing Salesforce Marketing Cloud Connect
» Installing and Managing Salesforce Marketing Cloud Connect
» Creating Send Logs in Salesforce Marketing Cloud

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