What you'll learn
Create a professional LinkedIn profile that shows you at your best
Engage with an influential network
Ask for recommendations and endorsements
Follow up with people in an efficient and effective way
Requirements
No experience or existing profile needed
Description
Social Media seems to change every day. No sooner do you think you have it nailed, a new platform comes along, snazzy features are introduced and everything changes again.Keeping up to date can be a full time job. Luckily it's my full time job, and my training can keep you on trackLinkedIn is a powerful sales and marketing tool but few people are using it well.If you're not winning business through LinkedIn, then you're doing it wrong!This LinkedIn course will take you step by step through seven lessons, building an enticing profile, building your network and sharing valuable content.It will allow you to present your best, most professional self to the world.Do I need it?Your clients are now using social media as a major part of the decision making process and building relationships just as often as in person.Social selling has replaced the yellow pages and a phone, and a prospective client will be researching you and your company online.Don't let your LinkedIn strategy let you down.What you'll learnCreate a professional LinkedIn profile that shows you at your bestAsk for recommendations and endorsementsFind key contacts and prospectsEngage with an influential networkPublish written articles and status updatesFind valuable groups to join and take part inFollow up with people in an efficient and effective way
Overview
Section 1: Introduction
Lecture 1 Setting Your Objectives
Lecture 2 Navigating LinkedIn
Section 2: Your LinkedIn Profile
Lecture 3 Your LinkedIn Profile
Lecture 4 Company pages (for company owners)
Section 3: Growing Your Network
Lecture 5 Your Network
Section 4: Engaging and Sharing
Lecture 6 Engaging
Lecture 7 Creating your content
Lecture 8 Your LinkedIn Masterplan
Anyone who wants to use LinkedIn to present themselves professionally or grow their network


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