Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.37 GB | Duration: 4h 45m
Business email writing and email etiquette for communication with co-workers, your boss, and during sales
What you'll learn
Email communication with co-workers
Email communication for managers with employees
Email etiquette
Email productivity
Requirements
NA
Description
Approach email writing as a professional by doing two things:Become more productive in how you handle email that comes in and out.Improve your actual writing and communication style.BETTER WRITING OF EMAILGrammar, word choice, the points we decide to make, and our eloquence in communication are a part of the quality of our writing. In this course, we'll go over word choices and deciding which points to prioritize. We'll also discuss how to write more eloquently and succinctly.You don't have to become a poet, but for professional communication, you do need to express yourself clearly and efficiently, and that's what we'll focus on in this course. Additionally, you must embrace the most boring part of writing, which is proofreading. We'll focus on proofreading strategies as well.EMAIL PRODUCTIVItYEmail productivity is a big topic among busy professionals because we all want to spend less time reading, processing, and replying to email. Sure, it's nice to get email sometimes because some email carries good news like clients who want to pay or friends who want to hang out. But most of email is just other people adding tasks to our todo lists, and we want to be careful of that.Invest in your career! Enroll today!
Overview
Section 1: Welcome! And what to expect
Lecture 1 Welcome! And what to expect
Section 2: Writing email to co-workers or managers. Elite email writing to impress!
Lecture 2 Section introduction to writing professional emails
Lecture 3 Example of an email written between employees of the same company
Lecture 4 Example of a confused and convoluted email, and how to improve it
Lecture 5 Further explaining the previous lecture on not writing convoluted email
Lecture 6 Your out of office auto-response email script
Lecture 7 How to politely ask for something without the risk of offending them
Lecture 8 The error to avoid when writing short sentences
Lecture 9 Writing an email to co-workers or a manager - exercise
Lecture 10 Writing an email to co-workers or a manager - exercise answer
Section 3: Practice activity to sharpen your communication skills in difficult situations
Lecture 11 Activity to sharpen your communication skills: handling something you did wrong
Lecture 12 Activity answer for email communication skills: handling something you did wrong
Section 4: Additional attention to detail in your email and overall communication
Lecture 13 Making communication gender-inclusive
Lecture 14 How to start your email by professionally addressing the recipient
Lecture 15 Email subject line modifiers like urgent, action, or confidential
Lecture 16 What are memos and when to use memos vs. email vs. reports
Section 5: Writing for managers
Lecture 17 How to write as a manager - section introduction
Lecture 18 How to give employees more confidence with your communication
Lecture 19 How to give compliments and encouragement that resonates
Lecture 20 How to give employees instructions
Lecture 21 Maintaining a resource document library with employee instructions
Lecture 22 Creating a culture and dealing with whining or complaining employees
Section 6: Writing a sales cold email pitch. Email writing to potential clients
Lecture 23 Pitching section introduction
Lecture 24 How to approach your first potential client in a professional way
Lecture 25 Example of a highly-effective email pitch you can write
Lecture 26 Email follow up sequence
Lecture 27 Following up after a successful meeting
Lecture 28 Example of a bad pitch
Lecture 29 Example of a good pitch
Lecture 30 Writing email recap
Lecture 31 Exercise - writing a cold email pitch
Lecture 32 Exercise - writing a cold email pitch - answer
Section 7: Stylistic effects
Lecture 33 Using italics to emphasize importance, urgency, or emotion in a professional way
Lecture 34 Using bold text, caps, numbers and logical flow to emphasize important points
Section 8: Word choice
Lecture 35 Commonly misspelled words that spellcheck won't pick up - don't trust spellcheck
Lecture 36 10 weak words to take out of your writing and example of email to boss
Lecture 37 More weak words and phrases
Lecture 38 Example of using fewer words to communicate the same thing
Section 9: Proofreading
Lecture 39 Proofreading your writing
Lecture 40 Checklist for proofreading
Lecture 41 Use version revisions, suggestion feature, and other proofreaders
Lecture 42 Not re-reading what we expect and using different perspectives
Lecture 43 Proofreading exercise
Lecture 44 Exercise answer
Section 10: Gmail productivity
Lecture 45 Section introduction - how to be more productive with email (Gmail examples)
Lecture 46 Email productivity fundamentals that relate to personal development
Lecture 47 Professional photo icon
Lecture 48 Using templates in Gmail
Lecture 49 Use labels to properly organize your inbox
Lecture 50 Categories in Gmail and how they are different than labels
Lecture 51 Answering email on the go using voice to text
Lecture 52 Answering email in a split screen to go faster
Lecture 53 Stopping unwanted email
Lecture 54 Inbox 0 mindset and strategy
Lecture 55 Create rules to automatically filter emails
Lecture 56 Schedule emails instead of sending right away
Lecture 57 Schedule Meetings directly in Gmail
Lecture 58 Searching Gmail by attachment size to find which to delete to save space
Lecture 59 All Gmail search operators
Lecture 60 Teaching people who email you to send shorter messages
Section 11: Customer support email ticketing automation software
Lecture 61 Email support ticketing software signup
Lecture 62 Using the knowledge base in Zoho to speed up customer support
Lecture 63 Email templates in Zoho
Lecture 64 Mistake not to make with too much automation
Lecture 65 How to invite other agents and begin delegating customer support tickets
Lecture 66 Email ticketing section conclusion and last few features discussion
Section 12: Assertive communication
Lecture 67 Assertiveness section introduction
Lecture 68 Assertiveness definition
Lecture 69 Situations when it's difficult to know when and how much to be assertive
Lecture 70 Not an option - you need it so you are not passive aggressive later
Lecture 71 Example - being assertive working from home and getting others to be quiet
Lecture 72 Create limiting beliefs in others
Lecture 73 Example of saying no with courtesy and reinforcing it with a limiting belie
Lecture 74 Assertive communication exercise
Lecture 75 Assertive communication exercise - answer
Section 13: Conclusion
Lecture 76 Thank you for taking the course
Professionals
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