What you'll learn
Steps to grow your small business with cold email
Cold email examples and why they work
Cold email template that will generate warm lead for your sales team
How to deal with rejection in cold email
How to turn cold email rejection into opportunities
Sneaky ways to find prospects email address
Conversion metric for cold email
Track, measure and improve cold email prospecting
Cold email benchmark by campaign and industry
Requirements
No course requirements
Description
" A cold email is an initial e-mail that is sent to a receiver in order to gain a benefit in terms of favor, sales, opportunity or any other dual-sided gain" In short, when you email someone you do not know for some particular reason is cold emailing. Also cold email is not just limited to sales, there are several examples of cold email that we can experience and see in our day to day lives. Examples, student sending email to human resources professionals for internships, Marketers sending emails to gain publicity and traction for their new product or salesman sending mass emails to unknown people in order to sell his product. These all are a few of the many examples of cold email in day to day lives. it works for the students. It works for the marketer. It work like magic for the salesman.Sellers can reach out to prospects ( future customers) that might not be aware of the product. Cold emailing helps in creating awareness among the people in general. A person might be looking for a travel package to Dubai and when he gets it all served in his box, he would love it. Therefore cold emailing helps in connecting people who might be needing each other. The are more better ways to ensure that once email get the maximum open rate and response rate, it is very important we take care first about the email we are sending itself, because a very poor email will give you more negative response or the potential client will even fail to reply you. The email subject line is the first most important area to check first before sending the email itself.
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 What is cold email
Section 2: Steps To Grow Your Small Business With Cold Email
Lecture 3 Build your email list
Lecture 4 Learn how to write a great email
Lecture 5 Let your email signature do the rest of the talking
Lecture 6 Scale your cold email strategy
Lecture 7 Follow-up with your prospects
Section 3: Cold Email Examples And why They Work
Lecture 8 Before- After- Bridge
Lecture 9 Problem - Agitate- Solve
Lecture 10 Star - chain - hook
Lecture 11 Star - store - solution
Lecture 12 The 3B Plan
Section 4: Cold Email Templates That Will Generate Warm Lead For Your Sales Team
Lecture 13 The art and science of effective cold email subject lines
Lecture 14 How to write effective cold email
Lecture 15 How to set up and send cold email
Section 5: How To Deal With Rejection In Cold Email
Lecture 16 Do not let feedback discourage you
Lecture 17 Cold mail conversation demand patience
Lecture 18 Dealing with rejection
Lecture 19 Feedback is a useful tool
Lecture 20 Spinning the conversation
Section 6: How To Turn Cold Email Rejection Into Opportunities
Lecture 21 You gave up tool soon
Lecture 22 They are not the right fit
Lecture 23 You do not understand their needs
Lecture 24 You are grabbing their attention
Lecture 25 They are not ready yet
Section 7: How To Handle Negative Replies
Lecture 26 How many negative replies are too many
Lecture 27 Best practice for handling negative replies
Lecture 28 What negative replies tell you about your campaign and your offer
Section 8: Sneaky Ways To Find Prospects Email Addresses
Lecture 29 Start with a basic LinkedIn search
Lecture 30 Use this sneaky plugin direct on linkedln
Lecture 31 Use Voila Norbert with only a name and website
Lecture 32 for their newsletters for insight and real email
Lecture 33 Conduct a detailed google search
Lecture 34 Just ask
Section 9: Conversion Metric For Cold Email
Lecture 35 Bounce rate
Lecture 36 Open rate
Lecture 37 Response rate
Lecture 38 Conversion rate
Section 10: Track, Measure And Improve Cold Email Prospecting
Lecture 39 Track,measure and improve cold email prospecting
Section 11: Bonus
Lecture 40 Cold email benchmark by campaign size and industry
Every body, students, marketers, salesmen, business developers, business analyst, consultants, managers, directors, CEO, companies etc


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