What you'll learn
Design powerful course landing pages that really do get sales
Most important thing that gets big results
How to make your course curriculum sell
My proven course description writing formula
How to make your course title grab students
How to get course at the top of search results
Proven promo video formula that really does get the sale
The best price for the best results
Requirements
Be determined to succeed
Willing to take action
A genuine desire to help others with quality courses
Description
This is two courses in oneCourse 1 - Online course selling(Course update June 2nd 2021. Lecture 23 added: The secret that sells more courses)By the end of this course, you will be able to design a powerful course landing page that get's students to enroll in your course.The methods and formulas I teach you in this course have got me great results.My name is Ian Stables. I have more than 100,000 students and have so far created 37 courses,.When I started on Udemy, I had to discover what got students to enroll in my course. I created a so-so promotional video. I write a course description which was ok but was far from being the best it could. I needed to fix this problem.I studied everything I could find. I read countless books, took many courses, and watched what seemed endless Youtube videos. I even messaged top instructors to get their advice.I combined all this knowledge with what I already knew about getting sales, I tried and tested all sorts of formulas and methods to see what worked. I got rid of what didn't work well and kept ones that got the best results.I now have methods and powerful formulas that work very well. They have got me amazing results. In this course, I share them with you.It's took me a long time to learn what sells and doesn't sell courses. I bring all this knowledge and know how to you in this course.You'll learn:- The difference between marketing and selling (Something I didn't know in the beginning.)- The most important thing you must have to get big results (This is crucial. Your sales results all hang on this.)- How to make your course curriculum sell - There's a special way of doing this (Yes. Your curriculum can really sell your course.)- My proven course description writing formula This really does get the sale. (I show you a simple but very effective step-by-step formula. You'll especially love the eight effective openers.)- How to make your course title grab students - Very important (This makes a massive difference to your sales.)- How to get your course at the top of search results- Proven promo video formula that really does get the sale. (This one took me some time to get right. It creates a short but very convincing video.)- The best price for the best results. (High or low?)Course 2: Online Course Marketing; The Few Methods That WorkMy course sales dramatically increased when I discovered these few marketing methods.By the end of this course, you will be able to get amazing course sales results. You will know the few marketing methods that have given me the best results ever.My name is Ian Stables. I have more than 100,000 students and have created 38 courses.I know what it's like to get little results from your course marketing efforts.I tried many different methods. Sadly, most of them didn't give me the big results I wanted. I read countless books, watched endless videos. I kept trying new things to see what results I got.Eventually, I started to discover methods that produced great results. I came up with ideas of my own and tested and tweaked until I found what gave big sales results.I ended up with a few online course marketing methods that always give me amazing results.Let me teach them to you so you can get the course sales results you are looking for.What you'll learn:- Universal rule - Why few methods get most results- Surprisingly effective way to market using Kindle books- Get other people to market your course - for free- The effective way to market with your last course lecture- The fastest way to build your audience to market to- What gets me amazing results from promotional messages- How something new gets great results- The irresistible offer (This is a game changer)- Powerful testimonial method (I absolutely love this)- What to leave out that jumps results (My recent discovery that made a big difference)- Way to write messages that get better results- The promo message length that increased sales- Message subjects that get me the most results- What I discovered is the best time to send promotional messages (I had a lightbulb moment with this one)- A very fast way of creating promotional announcements - you know will get great resultsI want to help you get the best resultsIf you need any help, simply post your questions in the Q&A section of the courrse. I'll get back to you as soon as I can. I will usually get back to you the same day. Sometimes, like weekends, it may be two or three days. Rest assured. I will respond.Enroll now and increase your course sales
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: The difference between marketing and sales
Lecture 2 The difference between marketing and sales
Section 3: The Big One - This makes all the difference to results
Lecture 3 The Big One - This makes all the difference to results
Section 4: How to make your curriculum really sell - Makes a difference to sales
Lecture 4 How to make your curriculum sell - Makes a difference to sales
Lecture 5 Benefit/Curiosity powerful sales motivator
Lecture 6 Special words to improve sales
Lecture 7 Make it easier to write course descriptions
Section 5: Course description formula that gets brilliant results
Lecture 8 What is the effective formula?
Lecture 9 The very important first part - The opener
Lecture 10 Effective opener 1
Lecture 11 Effective opener 2
Lecture 12 Effective opener 3
Lecture 13 Effective opener 4
Lecture 14 Effective opener 5
Lecture 15 Effective opener 6
Lecture 16 Effective opener 7
Lecture 17 Effective opener 8
Lecture 18 The powerful story that sells
Lecture 19 Important bullet point sellers and curiosity boosters
Lecture 20 Reassure students you're there to help
Lecture 21 Extras that really boost sales
Lecture 22 Writing style that gets more sales
Lecture 23 (New lecture) The secret that sells more courses
Section 6: The title formula that grabs students
Lecture 24 Simple way to get in top search results
Lecture 25 Main reason that gets them to enroll
Lecture 26 The magic words that sell
Section 7: The promotional sales video formula that works
Lecture 27 The promotional sales video formula that works
Lecture 28 This makes sure you use the best words
Lecture 29 Big seller - Instantly gets interest
Lecture 30 Proof you can give them what they want
Lecture 31 The powerful sales getter
Lecture 32 How they'll get what they want
Lecture 33 Important step - Gets more sales
Section 8: The price that gets most sales - High or low?
Lecture 34 The price that gets most sales - High or low?
Section 9: Conclusion - What to do to get best results
Lecture 35 Conclusion - What to do to get best results
Section 10: COURSE 2: Online Course Marketing; The Few Methods that Work
Lecture 36 Introduction
Lecture 37 Universal rule - Why few methods get most results
Section 11: Kindle books are great course sellers
Lecture 38 Most effective way to sell courses using Kindle books
Lecture 39 Easy and fast way to create books
Section 12: Get other people to market your courses - I don't mean affliliates
Lecture 40 Be seen by many - for free
Lecture 41 Get sales by just talking
Section 13: How to make your last lecture sell
Lecture 42 What you can and cannot do
Lecture 43 What courses to include to get sales - Method one
Lecture 44 What courses to include to get sales - Method two
Lecture 45 What to include to make this work
Section 14: Promo message discoveries that give me amazing results
Lecture 46 The real benefit
Lecture 47 What you must have - How to get it fast
Lecture 48 Two ways and the one that's best
Lecture 49 Great results strategy #1
Lecture 50 Great results strategy #2
Lecture 51 Great results strategy #3
Lecture 52 Great results strategy #4
Lecture 53 New - The cliffhanger technique done the right way
Lecture 54 Where I get new ideas that work
Lecture 55 What I write that gives me best results
Lecture 56 The length I discovered that gave far better results
Lecture 57 The subject that got great results
Lecture 58 How to create - Demonstration
Lecture 59 When to send for best results
Lecture 60 Instantly create messages that will always sell
Section 15: Conclusion
Lecture 61 Conclusion
Section 16: Bonus Lecture: Four free courses for a limited time
Lecture 62 Bonus Lecture: Four free courses for a limited time
New instructors who want to get big results,Seasoned instructors who want to get better results


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