What you'll learn
Develop a sound marketing strategy for a spiritual business
Understand the best free and fee-based marketing opportunities for a spiritual business
Implement elements of branding for a spiritual business
Employ the best strategies for content marketing within a spiritual business
Develop a sound on and off-page SEO strategy for a spiritual business
Understand how social media trends impact marketing a spiritual business
Outline an effective social media management plan for a spiritual business
Leverage the best social media marketing techniques for a spiritual business
Requirements
No marketing experience is required.
Description
Learn how to successfully brand and market a spiritual business with confidence - understand how to leverage vital tools to bring awareness to your brand.Marketing your spiritual business can be a daunting task. It requires a combination of branding and content, search engine, social media marketing, and more to reach the right audience and create an impact.Branding is essential for spiritual businesses as it helps them to build trust with their target audience. Content marketing can help you share your message and spread awareness about your services. Social media marketing allows you to engage with customers on platforms and trending social media apps. And search engine marketing helps you optimize your efforts so that more people can find it online.All of these elements are critical to a sound marketing strategy. But the spirituality niche is not like other industries. Instead, it requires a certain approach to quickly connect to the right audience. As such, these are strategies you need to learn if you intend to enjoy a successful, thriving spiritual business.This course is designed to teach you the basic elements of marketing for a spiritual business. It covers the fundamentals - branding, search engine optimization, content, social media marketing, and more. And it guides new and prospective spiritual business owners on effectively marketing their businesses.In this course, Dr. Asanee teaches you how to develop your spiritual business brand and marketing strategy for optimal success. She provides an in-depth discussion and analysis of content, search engine, and social media marketing. And she walks you step-by-step through how to implement these tools within the spirituality niche.
Overview
Section 1: Introduction
Lecture 1 Overview
Section 2: Strategies for Marketing Your Spiritual Business
Lecture 2 Developing Your Marketing Strategy
Lecture 3 Business Branding
Lecture 4 Selecting Your Color Scheme
Lecture 5 Content Marketing: Website Basics
Lecture 6 Content Marketing - Blogging Basics
Lecture 7 Search Engine Marketing: On-Page Basics
Lecture 8 Conducting Keyword Research with Semrush
Lecture 9 Conducting Keyword Research with Answer the Public
Lecture 10 Adding Keywords to Your Website Using SEO Strategies
Lecture 11 On Page SEO Elements
Lecture 12 Search Engine Marketing: Off Page Basics
Lecture 13 Best Strategies for Building Backlinks
Lecture 14 Social Media Marketing
Lecture 15 Extra: Affiliate Marketing
New and prospective spiritual entrepreneurs


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