What you'll learn
For people interested in perhaps one day launching a craft distillery business, there are many critical business aspects to consider, including Codes, Pricing, Distribution, Packaging, Marketing, Licensing and of course a Business Plan to describe the planned venture. This course covers these items and more...
Requirements
No specific requirements
Description
For people interested in perhaps one day launching a craft distillery business, this Course provides valuable insight into the various business aspects that must be thoroughly considered. For example, what location would you like for your craft distillery? Is that location properly zoned? What Fire Code regulations will you have to abide by? How will your pricing compare to that of the big commercial players? What sort of competitive advantage will you employ to help your craft distillery survive? How will you market your products? What about packaging? What licences are needed in order to manufacture alcohol?
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 Location & Codes
Lecture 3 Pricing & Distribution
Lecture 4 Competitive Advantage
Lecture 5 Marketing
Lecture 6 Further learning, Business Planning and more....
Lecture 7 Packaging
Lecture 8 Licencing
Entrepreneurs interested in perhaps one day launching a craft distillery business.


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