Digital Marketing 101 (2024)



In this course you will learn the essentials of Digital Marketing, Social Media and Designing a logo and post on Canva


What you'll learn
What is Digital Marketing?
How To Use Social Media
What is Business Brand Identity?
Create A Logo & Brand Kit With Canva
Create A Social Media Post With Canva
Content Management Calendars
Requirements
No prior experience needed this course is a beginner course.
Description
This Digital Marketing 101 course with InstaBizCoach is your key to unlocking the secrets of online success!We'll embark on a journey that dismantles the mystery surrounding traditional vs. digital marketing, equipping you with the essential tools to dominate the online landscape. No prior experience needed! By the course's end, you'll be confidently navigating the digital marketing world, equipped with the skills to create impactful social media content, and unleash the power of email marketing. What is Digital Marketing?Digital marketing is the promotion of products or services using digital channels, such as search engines, social media, email, websites, and mobile apps. It's essentially all about leveraging the power of the internet to reach your target audience and achieve your marketing goals.Why is Digital Marketing Important?In today's digital age, consumers spend a significant amount of time online. They research products, compare options, and make buying decisions through online channels. Digital marketing allows businesses to connect with these potential customers directly and influence their purchasing decisions.Social media and digital marketing are closely intertwined. Social media platforms are powerful tools within the larger digital marketing landscape. Here's how they connect: We will cover: Facebook, Instagram & TikTok Follow for more business courses!
Overview
Section 1: Introduction
Lecture 1 Welcome to Digital Marketing 101
Lecture 2 What is Digital Marketing?
Lecture 3 Elements of Digital Marketing
Lecture 4 Social Media Cycle
Lecture 5 How Social Media Works
Lecture 6 Facebook
Lecture 7 Instagram
Lecture 8 TikTok
Lecture 9 Tools We Will Use to Design- Canva & Meta Business
Lecture 10 Business Brand Identity
Lecture 11 Business Name
Lecture 12 Logo
Lecture 13 Color Palette
Lecture 14 Designing on Canva
Lecture 15 Creating a Logo
Lecture 16 Creating a Social Media Post
Lecture 17 Content Management Calendars
Lecture 18 Canva Content Calendar
Lecture 19 Meta Business Content Calendar
Lecture 20 Overview
Lecture 21 Congratulations!
Lecture 22 Ending
Lecture 23 Review
Lecture 24 Review
Beginner marketing and social media marketing and business owners



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