What you'll learn
Widen your scope of understanding of what fundraising is - from a philanthropically minded versus a transactional perspective
Deepen your understanding of philanthropy
Empower you to become a successful fundraiser
Gain comfort in the structure of successful "ask" and the elements involved
Gain soft skills related to fundraising and the relational elements involved
See the correlation between fundraising and your mission - they go hand in hand!
Requirements
No previous fundraising experience required.
Description
If you are new to fundraising and are curious about how nonprofits raise money for their causes, this course is for you! Alison Clare Baldree, CFRE, will dive into the essentials of fundraising, focusing on raising funds from your local community - at the "grassroots" level.This course was made with beginners in mind.Learning objectives:· Widen your scope of understanding of what fundraising is - from a philanthropically minded versus a transactional perspective· Deepen your understanding of philanthropy· Empower you to become a successful fundraiser· Gain comfort in the structure of successful "ask" and the elements involved.· Gain soft skills related to fundraising and the relational elements involved.· See the correlation between fundraising and your mission - they go hand in hand!At the end of the course, you will have a small piece of homework that will give you what you need to make a lasting impact on your fundraising efforts. You'll receive a template to write a "New Donor Welcome Letter" to help you welcome the new donors you inspire to give to your mission and to motivate them to want to give to your organization year after year.---Over the years, I've helped nonprofits raise millions of dollars, engage their communities, and grow their missions.Now? I am excited to share my expertise with you. It's my mission to give you the skills, tools, and mindset tools you need to thrive and raise more for your mission.
Overview
Section 1: Introduction
Lecture 1 Grassroots Fundraising 101: Philanthropy, Principles, and Fundraising Skills
Lecture 2 Philanthropy vs transactional based fundraising
Lecture 3 Who will be giving funds?
Lecture 4 You must create the emotional connection.
Lecture 5 Why do people give?
Lecture 6 Where do you ask for funding?
Lecture 7 How do you ask for funding?
Lecture 8 The secret key to raising lots of funds.
Nonprofit founders, executive directors new to fundraising, volunteer fundraisers, and community-minded individuals who are looking to raise funds for civic groups


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